We have formed creatables to foster sustainable cross innovation with games, UX and Co., creatively so.

Dr. Angela Frank

Dr. Angela Frank is head of this unit at MFG Baden-Württemberg. MFG supports creative professionals in the state with funding programs, competitions and networking events. With the creatables initiative, it wants to bring creatives together with founders and companies from other industries with the goal of creating sustainable innovations.

In particular, the use of creative techniques and motivating game mechanics can drive digitization and sustainable development. Baden-Württemberg has a diverse developer scene in the field of games, UX, AR and VR. In addition, there are excellent educational institutions, especially in the media sector, with graduates who are settling in the state and are to be networked even more closely with companies through the creatables initiative. MFG is the organizer of the creatables conferences and also initiates workshops and network meetings in this area.

Frieda Preuß

Frieda Preuß is a freelance consultant and co-initiator of creatables. With a vast background in psychology and public health and seven years of professional experience as senior UX consultant she is capable to support her clients in the design of human-centered products and services.

Since its foundation, creatables has become part of her personal pursuit to create real impacts to the outside world. "We are far from perfect and do not know all the solutions, but we know that sharing, learning and mutual growth are the step in the right direction. Be brave. Investing in an unknown future - our future. Future is always unknown, even if we do not invest. None of us knows what will happen in the next second. We make our assumptions about the future based on previous experiences and knowledge. Only when we have new experiences and boldly move forward do we have the chance for new predictions and exciting unknown solutions."

As a consultant Frieda Preuß supports people and corporations creating their individual path to a lasting transformation towards holistic sustainability and acts as a package of full energy, sparring partner and solution seeker. 

Janick Oswald

Janick Oswald is a digital consultant, creative mind, online event specialist and workshop host from Southern Germany.

With vaerk he combines his drive to connect IT, business and psychology to shape sustainable change with creative ideas. His heart beats for digital space, inspiring events and unconventional ideas for a just and digital future.

In his free time, he occasionally writes and speaks about "just doing it", the future of work, the new generation of work and software, and the humility of the Swabian dabbler.

Philip Rigley

Philip Rigley is a social scientist and senior director. He has been working at the Spiegel Institute since 2013 and is responsible for UX Empowerment. He has many years of experience in user-centered and co-creative innovation processes. Philip Rigley is a trainer for certification seminars CPUX-F, CPUX-UT & CPUX-UR.

Spiegel Institute is part of the Creatables, because we want to combine the creativity of the gaming industry, sustainability and the perfect user experience - the user experience. This allows us to develop holistic, innovative products that are optimally tailored to the respective target group. 

Spiegel Institut is an internationally operating research and consulting institute for consumer research and user experience consulting. Our goal: to create the optimal user experience! To achieve this, our team of around 130 employees works with innovative UX and usability tools to highlight the needs and requirements of our clients' respective target groups.

Prof. Sebastian Stamm

Prof. Sebastian Stamm grew up in the dark forests of Upper Franconia, Germany. Since childhood he has been passionate about drawing, mechanisms, robots and unique fictional characters. He enjoys cozy bars, hearty food, spending time with his wife & son and forest work. Sebastian studied Illustration and Animation at the Kunsthochschule Kassel, Germany, and graduated with honors in Visual Communication (Illustration and Comics). He is co-founder and member of the award-winning indie game studio Black Pants Studio, where he works as Art Director / Illustrator and Managing Director. Before pursuing his passion for illustration and games, Sebastian worked as a geriatric nurse, cable installer, ran a youth club/bar called Tabula Rasa, co-founded Woodland Festival and ANJS Skateboards.

Currently Sebastian works as a professor of game art and teaches at the University of Applied Sciences Europe in Berlin. He is a member of the IF (Institute for Design-Based Research).

Prof. Dr. Steffen P. Walz

Prof. Dr. Steffen P. Walz is Innovation Director at diconium, a subsidiary of the Volkswagen Group. At the same time, he is Adjunct Professor for Game Design at the Australian Swinburne University of Technology, teaches on the topic of "Playful Innovation" at the Executive School of Management, Technology and Law (ES-HSG) at the University of St.Gallen (CH), and for several years headed the Games & Experimental Entertainment Laboratory (GEElab) he founded at Melbourne's RMIT University, which also operated as GEElab Europe in Karlsruhe.

For more than twenty years, Steffen has been exploring the potential of digital (serious) games, gamification, persuasive technologies and digital culture for sustainability, digital strategy and business model development - the goal: to use interactive entertainment and successful content in "living labs" to instigate learning, motivate, inspire and help create positive change.

Sven Schmidt

Sven Schmidt is one of the initiators of the creatables initiative and has been involved in the production, marketing and distribution of digital media with a special focus on games for 20 years. In his career, he worked successfully as a producer and marketing manager in companies such as WEB.DE, Electronic Arts, Gameforge and Crytek, and since 2014 he has been advising clients in the fields of eCommerce and games as a freelance consultant. In consulting, he takes a holistic approach in which the various elements and disciplines in a company pull together.

As a coach, he accompanies people who are facing fundamental dissatisfaction or disorientation in their careers. His clients learn to show themselves with all their talents, skills, know-how and the topics they are passionate about and thereby achieve fulfillment in their professional life.